Happy Holidays 2012
Hello Friends. The holidays are a time to celebrate - Havas Discovery style! This year, that means a big gathering at McCormick and Schmick's restaurant in Baltimore this past Wednesday evening. The atmosphere was full of cheer and merriment, good food, dapper attire, and fabulous company. Toasts were made to remembering the year's success, and high hopes for 2013!
On behalf of Havas Discovery, happy holidays everyone!
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Holiday Email Marketing Q&A
Since we are in the full swing of holiday shopping and, in turn, holiday marketing, I have noticed a spike in the number of marketing emails I have received in the past few weeks. According to ExactTarget’s 2012 Channel Preference Survey, “77% of online consumers prefer to get marketing messages via email.” This got me thinking about using email as one of the primary holiday marketing channels and what are the best ways to stand out in a saturated channel. Lucky for me, Brent Hartings — Havas Discovery’s Email Marketing Manager, I was able to lend his thoughts on the subject. ...
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2011 Holiday Recap
As 2011 winds down we are gearing up for a great and busy start in 2012.
Here is a quick re-cap of how we spend our last month of the year celebrating!
Office Decorating.
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Our Holiday Party
We, Euro RSCG Discovery, had our office holiday party last night at Silo Point, in the Sky Lounge in Baltimore. Wonderful food and great drinks were had, as we celebrated the holiday season. Truly a memorable evening with awesome co-workers and had lots to celebrate as another year is now behind us. As always, ...
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How You Feelin’?
We are obsessed with all things data and digital. So it only seemed fitting that we focus on the ‘d’s in our very first Holiday Sentiment tracker. It’s more than just a holiday card. It’s a mood meter—it gives a real time glimpse into the holiday spirit. Feeling Fruitcake Fatigue? Streeessed? In the Spirit? Track your own—and follow everyone else’s--feelings about the season.
Holiday Sentiments
Since the season is all about sharing, once you’ve tracked a sentiment, let your friends on Facebook or Twitter know how you’re feeling. You can even start a conversation using the #holidaysentiment hashtag.
Share Your Sentiment on Facebook
We practice what we preach—data tracking-- which is why we came up with the idea of the holiday sentiment tracker that you can interact with all season long.
Something fun, interactive, engaging, insightful and ultimately useful. So go wild. Check in often. How’re u feeling today? We really want to know. Get in the holiday spirit and get tracking today!
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Cyber Monday
Cyber Monday emails were in my inbox before Black Friday was even over. After being one of the midnight Black Friday shoppers, how could I possibly need to buy anything else on Cyber Monday? Easy. The Amazon and Best Buy deals got me. When I received the email promotion from Amazon saying the Kindle Touch was $99, I went ahead and checked off Mom’s Christmas gift from the list. With Best Buy offering on-line discounts on Blu-Ray DVDs and video games, I was able to check off my Brother and Father’s gifts as well.
According to Daily Tech, Cyber Monday shopping was up 33% from last year and the dollar amount spent was most likely well over $1 billion. ...
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What is Euro Discovery Thankful For?
It’s that time of year again! Thanksgiving! It’s time to get together with friends and family to eat, watch football, play football, have some wine, and get some great deals shopping. But the part I always loved the most growing up was when everyone went around the table and said what they are thankful for. So I made our office play, too 
The top three things Euro Discovery is thankful for this year are our Family, Friends, and having a job (at such a great company).
Here is the full break-down of what we are thankful for:
To give you little sneak peak into our office, here are a few employees, and what they are specifically thankful for this year. ...
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